16 Aug CRICKET SOUTH AFRICA AND KFC CELEBRATE 40 YEARS OF MINI-CRICKET
2022 KFC Mini-Cricket Mega Festival: 20 August 2022
Tuesday, 16 August 2022
JOHANNESBURG: Cricket South Africa (CSA) in partnership with KFC, are set to celebrate the 40th anniversary of the Mini-Cricket programme.
On Saturday, 20 August 2022, sixteen Cricket South Africa affiliates will host the KFC Mini-Cricket festival. Dubbed the “KFC Mini-Cricket Mega-Festival”, this marks the first year ever in the programmes’ history, where the Provincial Festivals are held on the same day.
Over ten thousand kids are expected to participate in the mega-festival, with live cross overs between the 16 venues, and Cricket Services Managers and stalwarts being part of the proceedings.
The record-breaking campaign and festivities aim to celebrate the impact 40 years of Mini Cricket has had on the lives of children and communities throughout South Africa, and its contribution to the nation’s cricketing talent.
All the matches or festivals will play simultaneously in 16 different cricket stadiums across the country:
- DP World Wanderers stadium, Johannesburg
- Six Gun Grill Newlands stadium, Cape Town
- SuperSport Park, Tshwane
- Hollywoodbets Kingsmead stadium, Durban
- Willowmoore Park, Benoni
- Boland Park, Paarl
- Khaya Majola Oval, Mthatha
- St Georges Park, Gqeberha
- Mangaung Oval, Bloemfontein
- Six Gun Grill Recreational Ground, Oudtshoorn
- Buffalo Park, East London
- Sasol Cricket Club, Secunda
- Polokwane Cricket Club, Polokwane
- Diamond Oval, Kimberly
- St Charles College, Pietermaritzburg
- JB Marks Oval, Potchefstroom
The #MiniCricket40 festivities officially began at this year’s KFC Mini-Cricket National Seminar in July, where the KFC Mini-Cricket volunteer coaches and coordinators heed the call to call to make volunteerism a way of life.
Commenting on the significance of Mini-Cricket’s 40th Anniversary, CSA Chief Executive Officer, Pholetsi Moseki said:
“The 40-year milestone of mini-cricket is one that CSA does not take lightly. This programme has unearthed some of the best cricketing talent in the country.
“Over the years, the Mini-Cricket programme has inspired the love for the game for nearly all our current Proteas men and women players. This CSA initiative has shown how powerful our country can grow when big brands invest in our future stars.”
“Our gratitude goes out to our partner, KFC, who has been part of this programme for the past 14 years. With their commitment to provide opportunities and create experiences that enrich the stars of tomorrow, one can rest assured that the future of the game in the country is in great hands.
“CSA recently celebrated 30-Years of Playing it Forward. These milestones demonstrate how far we have come as an organisation and how together, we can ensure the future of the game for our children, boys, and girls, from all walks of life.
“We are proud and grateful of the volunteers that so selflessly gave of their time to make the forty years of Mini-Cricket possible,” Moseki concluded.
KFC Brand Purpose and Reputation Manager, Andra Ferreira Nel said; “The KFC Mini-Cricket Mega festivals will be a great showcase of the impact that the programme makes in the lives of our children. These festivals do not only bring joy and unity to the kids and coaches onto the field, but they also create positive change in communities.
“We are proud to be part of one of the largest grassroot development programme that provides our youth with an opportunity to learn, play and thrive – this speaks to our ethos of levelling the playing field for the stars of tomorrow.”
For more information on the KFC Mini-Cricket programme, visit https://cricket.co.za/mini-cricket/
For media enquiries, please contact:
Alungile Nyakambi
Cell: 084 204 3689
Email: alungilen@cricket.co.za
ENDS
Issued by: Cricket South Africa – Corporate Communications
ABOUT CRICKET SOUTH AFRICA
Cricket South Africa (CSA), an affiliate of the South African Sports Confederation and Olympic Committee (SASCOC) and a full member of the International Cricket Council (ICC), is the national governing body for the sport of cricket in South Africa and administers all aspects of South African cricket, men, and women, both in the professional and amateur sphere.
ABOUT KFC MINI-CRICKET
KFC, through their sponsorship of the KFC Mini-Cricket programme, level the playing field and supply kids an opportunity to have fun and get active no matter their background. KFC Mini-Cricket kids, coaches and coordinators have been able to make a serious impact in their communities and become respected leaders. KFC Mini-Cricket is one of the largest grassroots development sports programmes in South Africa and is also an essential building block for learning cricketing basics and entrenching a love for the game. This is the 40th anniversary of Mini-Cricket in South Africa and 14th season of KFC’s sponsorship.
The KFC Mini-Cricket has over 120 000 kids participating in the programme. The kids (boys and girls) are from over 5500 schools that are active in the KFC Mini-Cricket programme and are coached by just under 13000 volunteer coaches. Year on year there are a minimum of 45 000 matches played each year. KFC has sponsored KFC Mini-Cricket since 2010 and in the 2012/13 cricket season KFC became the title sponsor of the KFC T20 Internationals.